Top 3 Benefits of a Virtual Event

If we were to make a comparison between traditional events and virtual events, it is clear that virtual events would be the winners and that too by a huge margin.

At this time, when a pandemic is raging across the world, all types of content creators, from artists, comics, musicians to coaches and every other kind in between, have started taking their content online. And this is not limited to just the marketing part but the actual content is being shared online through the medium of virtual events. Weekly or monthly online events have helped a lot of content creators become famous in their fields and helped them generate revenue even in these tough times. If you too are a content creator and are looking to take your content to a greater audience, your own online event is just the ticket for you.  If you are still contemplating whether virtual events are a good bet, here are the top 3 benefits you get by hosting your own online event:

Greater Reach

Have you ever organized an on-ground event? The logistics involved in getting an on-ground event organized are incredible. Everything needs to be organized well within time, from the venue, ticketing, the stage set-up, music, lights, equipment, F&B and… Well the list is pretty much endless. For all of this you need the right people to organize it and then on top of that are the expenses involved which makes the event costly. Virtual events score in a big way over on-ground events in the cost aspect because they can be executed at very low costs. The only costs (and headache) you incur are for all the equipment you need for your show plus a camera(s), PC, mic(s), an excellent internet connection, a couple of friends or family to help you to set up and voila, you’re all set!  Setting up virtual events may seem slightly difficult at first but once you get through a few of your events, it is a piece of cake.

Save Big on Money and Time

Have you ever organized an on-ground event? The logistics involved in getting an on-ground event organized are incredible. Everything needs to be organized well within time, from the venue, ticketing, the stage set-up, music, lights, equipment, F&B and… Well the list is pretty endless. For all of this you need the right people to organize it and then on top of that is the expense involved in all of these same things which makes the event costly. Virtual events score in a big way over on-ground events here also. Virtual events on the other hand can be executed at very low costs. The only costs (and headache) you incur are for all the equipment you need for your show plus a camera(s), PC, mic(s), an excellent internet connection, a couple of friends or family to help you to set up and voila, you’re all set!  Setting up virtual events may seem slightly difficult at first but once you get through a few of your events, it is a piece of cake.

Analytics

The good thing about virtual events is that you can track the traffic, the reach, the engagement and many other metrics, including all data relating to your audience profile. This valuable data can be further used to improve your next virtual event. If you can draw a comparison between the target audiences that you promoted to and the audience that tuned in to your event, you can really get some quality data to target the right audience and from the correct regions which will help dramatically improve the viewership of your next event.

The interests of users in tuning in to virtual events has clearly spiked ever since the pandemic hit the world. Early movers have benefitted from being first on the scene for virtual events and are now leveraging that advantage to increase their audience, reach and revenue. It is still not very late though for other content creators around the world to get started with online events. If you are looking to get started with your first event, log in to www.feelitlive.com now!

Larissa Varela

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